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全球数码相机市场正在被智能手机吞噬

发布: 2012-10-26 14:15 |  作者: 新摄影网  | 来源: 新摄影网



      据《商业周刊》报道,根据市场调研机构IHS的数据,今年全球相机销售预计将下周4.3%。位于东京的CIPA则称从今年年初到8月,整个行业的相机出货量已经下降25%。数码相机市场的萎缩正是由于消费者开始转向使用智能手机拍照而造成的。

      在昨日发布的最新财报中,佳能调低了其数码相机产品的年度销售预期。其中PowerShot、IXUS和其他便携机型调整幅度达到9.5%,EOS产品线调整幅度为4.3%。位于东京的佳能总部宣布,受欧洲经济动荡和新兴市场需要放缓的影响,他们决定将年度利润预期下调6.4%。这已经是佳能现任77岁社长御手洗富士夫自今年3月上任以来第二次下调年度预期。

      《商业周刊》称相机市场的下滑正是受到苹果和三星推出新的能拍摄高分辨率照片和视频的手机产品影响。佳能、索尼和尼康正在努力推出新产品,以应对自2009年以来最严重的市场需求下降。上个月,佳能新款无反相机EOS M已经在日本上市。国内市场预计近期也将上市。

      “相机销售正在放缓,下调预期是必然的,”东京Ace Securities分析员Hideki Yasuda说道。“随着日元强势和经济的不确定性,佳能很难期望收入能有进一步增加。”

      与相机市场萎缩同时发生的,正是高速增长的手机市场。根据Strategy Analytics的调查,在今年第二季度全球智能手机销量上涨了32%。

      “因为经济增长的放缓以及智能手机对相机市场的吞噬,我们已经调低了对相机销售的预期,”佳能CFO田中稔三昨日对媒体如此说到。

      除欧洲债务危机之外,发生在中国的反日游行也是影响日本相机销售的主要原因之一。田中表示:“尤其对欧洲和中国,我们无法预期会发生什么。”

TAG: 相机市场
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